Tally

Full Stack Greenfield Projects : Are they still relevant?

Full Stack Greenfield Projects : Are they still relevant?

Bharat Goenka, co-founder of Tally, discusses the company's unconventional approach to software development through "Full Stack Greenfield" projects. He explains why building every component from scratch, despite being a high-risk strategy, has been crucial for Tally's success in serving the SMB market, fostering extreme customer loyalty, and aspiring to connect 200 million businesses. The talk delves into the historical context, the philosophy of questioning and choosing constraints, and the distinction between product and custom engineering.