Research lab

How to build products on a moving frontier | Dan Shipper (Every)

How to build products on a moving frontier | Dan Shipper (Every)

Dan Shipper, co-founder and CEO of Every, advocates for a dedicated 'labs team' to navigate the rapid evolution of AI capabilities. He argues that traditional product development struggles with the 'moving frontier,' proposing a model where a small, experimental lab explores new AI ideas and capabilities, while the main product team focuses on scaling existing offerings. Shipper outlines how to establish and run such a lab, from team composition ('pirates' and 'architects') to rigorous experimentation, dogfooding, and a structured pipeline for integrating successful innovations into the core product, enabling continuous disruption and growth.