Adobe experience manager

Agentic Sites: Building Hyper Personalized Websites — Carlos Sanchez, Adobe

Agentic Sites: Building Hyper Personalized Websites — Carlos Sanchez, Adobe

Carlos Sanchez from Adobe presents "Agility Sites," a novel approach to building hyper-personalized websites in real-time. By dynamically generating specific content blocks and grounding responses in the site's corpus, these sites achieve an "audience of one" experience. Key innovations include rapid LLM inference (1.1s average latency with Cerebras), continuous model evaluation for speed and accuracy, and leveraging user intent to deliver tailored content, as demonstrated by an on-the-fly camping coffee machine page and an AI conference comparison site.