Sep 14, 2025

The ultimate guide to AEO: How to get ChatGPT to recommend your product | Ethan Smith (Graphite)

Ethan Smith, CEO of Graphite, explains Answer Engine Optimization (AEO), the new frontier of getting your product featured in answers from LLMs like ChatGPT. He shares his playbook for ranking in these new systems, revealing why AEO traffic can convert 6x better than traditional search and how even early-stage startups can achieve immediate wins by focusing on landing pages, YouTube videos, and authentic Reddit engagement.

Aug 17, 2025

Why ChatGPT will be the next big growth channel (and how to capitalize on it) | Brian Balfour

Brian Balfour, founder of Reforge, explains the predictable four-step cycle of technology platforms, from open to closed, and argues that ChatGPT is about to enter the "open" phase, creating a massive, time-sensitive distribution opportunity that startups and incumbents alike cannot afford to ignore.

Jul 30, 2025

Leah Belsky on how AI is transforming education — the OpenAI Podcast Ep. 4

OpenAI's Head of Education, Leah Belsky, and students Yabsera and Alaap discuss how AI, particularly ChatGPT and its new Study Mode, is transforming education. They cover global adoption, the shift from policing AI to integrating it, its role as a personal tutor for building confidence and skills, and the evolving nature of learning, work, and critical thinking in the age of AI.

Jul 22, 2025

OpenAI Just Released ChatGPT Agent, Its Most Powerful Agent Yet

The OpenAI team details the creation of a new, powerful AI agent in ChatGPT, achieved by unifying the Deep Research and Operator models. They cover its unified architecture with shared state across tools, the reinforcement learning techniques used for training, and the critical safety measures required for an agent that can take real-world actions.